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Benefits That Scale With Your Business.
Just because you’re early stage doesn’t mean you should settle. We help startups offer real, meaningful benefits that scale with your team, protect your runway, and help you compete for talent.
Solving Startup Industry Challenges
We help manage workforce challenges, control costs, and support growth with flexible, tailored solutions.
Recruit and Retain Without Breaking the Bank
We design lean benefit plans that help you attract top talent early, without overextending your cash flow.
Scaleable Solutions for Rapid Growth
Your business moves fast. Our plans evolve with you— no need to rebuild your entire stack as your team expands.
Founders First, Always
We don’t just support your team — we help you structure your own compensation and benefits to maximize personal wealth and efficiency.
Customized Benefits Solutions for Startups.
You’re building the plane while flying it—and we make sure your benefits don’t slow you down. We bring structure to your growth with flexible plans that are tax-smart, transparent, and founder-first. From setting up your first HSA to building toward long-term retention and equity strategies, we help you treat benefits like the strategic lever they really are.
Book a Consultation
Maximize Your Startup's Potential with Value-Driven Solutions
Built to Flex with Your Growth
From starting out with maybe just 1 person -yourself, we create benefit structures that expand smoothly alongside your company—without overwhelming admin or cost.
Tax-Efficient from Day One
We help founders and early teams structure compensation and benefits to protect runway and reduce taxable income.
Founders Are People Too
You deserve a plan as strategic as the company you're building. We integrate personal wealth planning with your company benefits from the start.
What Our Clients Say
We’ve been working with (CGS) for 10+ years, and they’ve provided excellent support. They take time to make sure we understand what’s going on, especially when it comes to benefits, which can feel overwhelming.
Toolrite Engineering
As a business owner, I’m used to taking care of everyone else first - but (Custom Group Services) made sure I had a plan that actually took care of me and my family.
CR Contractor
Choosing the right benefits plan felt overwhelming. I reached out for guidance, and it made all the difference. Without that conversation, I would’ve just picked a standard plan and missed out on better options.
Dr. Matt, MCFP
My family needed more benefit coverage ... I was introduced to MyHSA. It turned out to be the perfect fit. I’m so glad I asked for advice instead of settling for the default option.
Meg, Realtor
Working with (CGS) is easy as they walk you through each step and help you get to where you want to go. They helped along each step in implementing a plan for our workforce that aligned with our business plan.
Sound HR Associates Inc.
Steps to Get Started
Follow simple steps to start improving your operations and reducing costs for your organization.
Book a Call
Speak with our non-profit specialists to discuss your specific needs.
Take the Quiz
Find out which staffing solution fits your organization best.
Get a Custom Plan
Receive a tailored proposal that aligns with your budget and goals.
It's time for a change.
Our clients are choosing Custom Group Services because they want more than the status quo. We focus on smart, flexible plans -built for your business and backed by real, human, ongoing support.
No more getting ghosted after signing a contract.
No more paying for bloated one-size-fits-all plans.
No more brokers who push paperwork and quick sales instead of strategy and intention.
Get In Touch With Us
Ready to see what benefit options there are to support your organization? Click the button to book a consultation, or take our quiz if you're unsure where to start!
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